Monday, March 16, 2009

Natural Branding!






Today´s post might not be in a particular cultural context, but nevertheless I think it might interest you. When it comes to placing a companies brand there are many options media agencies can draw from. Be it a billboard, magazine, webpage, or even somebodies body, those are all well known tools marketers use. However, London based media agency Curb has found another medium where to place a logo or slogan. They specialize on low impact advertising with natural materials as sand, snow, or even grass. A cool and creative way of using the resources available at any given moment and location while leaving a mark on the consumers mind. I surely will keep my eyes open the next time I walk along the beach or watch a soccer game. Have you seen any examples?

Here is the link to their website

Pictures Courtesy of Curb

1 comment:

Kumar said...

Nice blog, Hector!!