Tuesday, March 10, 2009

Urban Culture is Hip!




I just found this new fashion brand and think the concept behind it is pretty interesting and worth sharing. Akufunctures design is based on Chinese mythical characters as the Monkey King, creating a brand that is targeting the urban market. Combining culture and urban fashion is defenitely worth a try and I am curious to see if this brand will leave its mark on the market. I like the idea and look forward to see some of those tees on the street. A brand with a strong cultural touch, way to go.

Here is what they have to say about themselves:

A fusion of Chinese culture and urban fashion is at the core of Akufuncture. For many years, Japanese fashion has taken over much of the urban scene with its creative ideas and clever artwork. It has utilized many Japanese cultural icons, figures, styles, and legends to great effects. The wildly popular Japanese fusion suggests that there has always been a thirst for the "oriental mystique" in the west. With 5000 years of history, China is rich with cultural mystique, ancient heroes, and romantic mythology. However, the West has yet to experience the irresistible essence of true Chinese culture. Our goal is to get you in touch with the "essence of the East" through a new trend of "fusion fashion".

Therefore, Akufuncture wants to spark your desire to explore the essence of the orient while strutting avant-garde fashion. Our product descriptions include a short background of the artistic style and mythical figures that have inspired us to create this line. Hopefully, the more you read, the more you will be interested in the culture that has lasted many centuries. After two years of rigorous effort and planning, Akufuncture was finally established in November of 2008. We really appreciate the hard work of every individual involved in our journey and thank all of you for your support in getting us one step closer to our goal.


The link to their site

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